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HOLLY ALLADIAN
Fishkill, NY
(212) 234-5678
halladian@aol.com
View Web resume at http://www.CareerFolios.com/hollyalladian

EXPERTISE
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High-Tech Sales, Marketing and New Business Development


SUMMARY
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Performance-driven sales professional with proven talent for
expanding customer base, cultivating strategic relationships,
maximizing account sales, and servicing a notable account list.
Leading-edge presentation, negotiation, and closing skills. ***
Major achievement: Ranked #1 for sales performance among
sales team of 30 in five of the past six campaigns.

Complementary strengths in management with an eye for talent,
committed team players. Skilled in training and developing
underperforming individuals into consistent quota achievers.
Intuitive in identifying weak links, anticipating market conditions,
and planning for contingencies. *** Major contribution: Selected
as one of three Master Sales Representative/Trainer among 150
division reps.

Technologically astute: Career history includes technical sales
positions with Apple Computer and Net Avenue. Fluent in
information and communications technologies. Advanced PC and Mac
skills; extensive knowledge of PowerPoint, Excel, FrontPage,
HTML, and in-house relational databases. *** Major impact:
Selected to beta-test new application and coordinated statewide
rollout.

SALES EXPERIENCE
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SENIOR SALES ACCOUNT EXECUTIVE
Net Avenue, New York, NY
1989-Present

Execute sales/marketing programs in high-profile NYC territory,
personally generating more than $3.2 million in annual
advertising revenue. Accountable for sales performance for three
campaigns, including tactical plans, new product launches, and
account strategies. Create a three-year marketing plan for every
customer, identifying unique selling features and tailoring
strategies to position businesses for success.

Representative Sales Achievements

* Yielded unsurpassed record for sales growth, exceeding recent
campaign goals by 362%, 141%, 186%, 161%, and 124% in five
geographic sectors.

* Captured above-average growth in revenue, increasing personal
sales from $2.2 million to over $3.2 million per year.

* Earned virtually every sales honor possible for five
consecutive years, including Net Avenue's exclusive Roundtable
of Leaders (reserved for top 5% of account executives based on
indices of professionalism, accuracy, and sales).


Leadership and Management Talents

* As one of three master sales representatives, provided sales
leadership and training in selling strategies, operations, and
systems information. Coached probationary reps, equipped several
with tools to perform above objective.

* Selected to pilot new technology programs: field-tested
applications designed to facilitate the sales process;
recommended modifications to make equipment more user-friendly;
member of team that led statewide rollout.


SENIOR SALES REPRESENTATIVE
Nynex Yellow Pages, New York
1986-1989

* Set still-unsurpassed record for directory sales.

* Presidential Winner as top Sales Representative in New York.

TECHNICAL SALES REPRESENTATIVE
Apple Computers, New York
1985-1986

* Presented and closed $240,000 contract, landing one of first
university campuses to break allegiance with IBM for Macintosh
platform.


EDUCATION
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State University of New York
Bachelor of Science degree, Business Administration and Finance
1986


PERSONAL PROFILE
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Triathlete-competed in triathlons in 17 states. Avid reader of
business journals and sales/motivational material.


GEOGRAPHIC PREFERENCE
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Relocation to San Jose / Silicon Valley / San Francisco Bay Area
- California

 

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